Lavoro Localizzato/Located Work 1995


Lavoro Localizzato/Located Work, 1995
Installation view at Chiesa S. Francesco, Fondazione Ratti, Como, Italy



Lavoro Localizzato/Located Work, 1995
Installation view at Chiesa S. Francesco, Fondazione Ratti, Como, Italy



Untitled, 1995
Photocollage on magazine page
11.75 x 8.75 in | 30 x 22 cm



Untitled, 1995
Photocollage on magazine page, 1995
11.75 x 8.75 in | 30 x 22 cm



Untitled, 1995
Photocollage on magazine page, 1995
17.5 x 11.75 in | 44.5 x 30 cm



Untitled, 1995
Photocollage on magazine page, 1995
11.75 x 8.75 in | 30 x 22 cm



Untitled, 1995
Photocollage on magazine page, 1995
11.75 x 8.75 in | 30 x 22 cm



Untitled, 1995
Photocollage on magazine page, 1995
11.75 x 8.75 in | 30 x 22 cm



Untitled, 1995
Photocollage on magazine page, 1995
11.75 x 8.75 in | 30 x 22 cm


This project was done as part of a residency program and exhibition called Lavoro Localizzato/Located Work at the Fondazione Ratti in Italy.
I chose 9 fashion magazines, removed full ad pages from them and, after a serious of manipulations, inserted the pages back into the magazines, which became the art objects themselves. I was interested in creating a contrast between the bubble gum reality of advertising and the crudeness of some real life situations. These interferences changed the ads' original messages, while exposing their subliminal ways of persuasion.